Our Google Ads Service

The Problem

Your Google Ads are funding the wrong searches.

Buying clicks, not signed matters.

Most law firm Google Ads campaigns are structured for traffic, not intake. Broad keywords, generic landing pages, no clear line between spend and signed matters. 30% of legal searches happen outside business hours — late evenings, weekends, when clients finally stop and think. If your campaigns aren’t built to reach them then, you’re not in the conversation.

The Good News

This is the most fixable problem in law firm marketing. Rebuilt campaigns with the right keywords, right landing pages, and the right timing, typically reduce wasted spend while increasing qualified enquiries. You don’t need more budget. You need it to work smarter.

Our Answer

Targeted Google Ads

Only pay for ads that hit your audience

We rebuild or restructure your campaigns around legal intake — your practice areas, your region, the right clients at the right moment. Managed by senior people. No set-and-forget. No monthly PDF that doesn’t connect to anything real.

What’s Included
01

Account audit + restructure

Find where the budget is leaking, then rebuild around legal intake.

02

Search campaigns

Reach local people searching for legal services.

03

Legal intake page optimisation

Turn clicks into consultations, not bounces.

04

Monthly reporting

That connects spend to enquiries. See exactly what each dollar earns.

Tracked monthly. Adjusted as the platforms change.
Next Step

Ready to see where your firm stands in AI search?

Start with diagnostic data, not agency guesswork.

Before committing capital to a new website, digital advertising, or legal content; senior counsel need baseline diagnostic data. We audit your firm’s digital presence across ChatGPT, Gemini, Perplexity, and Claude to pinpoint exact visibility gaps. 10-day turnaround. Zero billable hours required from your partners.

AI Search Audit 10-day turnaround
Commission the $2,500
AI Search Audit →
Measured across
ChatGPTGeminiPerplexityClaude
Prefer to discuss your practice areas first? Schedule a structured 20-minute discovery call with founder Sean Hofer to review your target practice areas, examine your current search intake, and confirm how MTM scales for your firm size. Schedule a Discovery Call with Sean
morethanmarketing.co.nz | Specialist Legal Search & AI Growth Architecture | NZ · AU · USA